How to complain about advertising




When you can't get your service provider to address your complaint, Complaintline helps with how to complain and get results


Advertising Standards Board

The Advertising Standards Board provides a free public service of complaint resolution. It deals with complaints about most forms of advertising and about issues including the use of language, the discriminatory portrayal of people, concern for children, portrayals of violence, sex, sexuality and nudity, and health and safety. The Board is an independent body administered by the Advertising Standards Bureau. The Bureau is funded by the advertising industry.

Make a complaint

Case reports


Advertising Claims Board

The Advertising Standards Bureau also administers the Advertising Claims Board. It deals with competitor claims (i.e. from business or industry) about the truth, accuracy or legality of a piece of advertising. These complaints are charged on a user-pays cost recovery basis.

Procedural guidelines and making a complaint

Case reports


Other useful information






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